You might already know what SEO is. But have you ever heard of negative SEO? Let's delve into everything you need to know about negative SEO attacks...
Click Fraud: How to Stop Competitors From Messing With Your PPC Ads
Pay per click marketing is arguably one of the most effective ways to drive traffic to your website within a short timeframe. It's just one reason...
The Dos and Don’ts of Link Building
Around 14 million small businesses nationwide have now invested time and money into SEO because they acknowledge its value. And as any professional...
3 Web Design Features You Should Never Use
Having a website is essential for your business -- but your website needs to be one that inspired consumers to have confidence in your brand. And as...
Has Your Site Been Penalized By Google?
There's no doubt that we rely on search engines to find the information we need. In fact, 93% of online experiences begin with a search engine. But...
SEO Reputation Management: The What, Why, and How
Search engine optimization, or SEO, has become one of the most popular ways to ensure businesses can be found online. Around 41% of marketing firms...
Why SEO Dominates in Cost-Effective Marketing
If you run your own business, chances are that your bottom line comes into play when making virtually any decision. And while it's not always a good...
Pay-Per-Click Vs. Pay-Per-Impression Ads: Which Is Best For Your Business?
In the digital age, more shopping is being done via the internet than ever. And even if consumers end up buying something in-store, the process...
Top Web Design Trends to Watch in 2021
Most business owners realize that their website plays an integral role in both their marketing and their overall identity. And while merely having a...
How to Stop Wasting Money On Your PPC Campaigns
Given that 39% of global e-commerce traffic results from web searches, it's no wonder that many businesses focus on search engine marketing. But...